New to Pay per Click?

Submitted by: unravel

You will see at the top (and/or sides) of the major search engines such as Google,
Yahoo, MSN, Searchwarp.com and many other Search Engines and Directories something called "sponsored listings or "sponsored results." These sponsored results are a quick and affordable way to target your internet advertising based on keyword searches or search engine queries. You can start having your advertising appear in front of thousand of potential customers from as little as $0.15 per click.

Pay-per-click (also known as ppc search engine marketing, cost per click listings, pay per placement, sponsored listings, pay-per-performance, etc.) is a method in which you can choose exactly what search terms you would like your internet advertising to be found under.

BIG DRAWCARDS TO PPC

- With PPC, or Cost-per-Click , CPC, you only pay for the number of clicks you receive to your website - that's the best part.

- As an advertiser your are only charged for the number clicks you receive not the number of impressions you receive - this form of advertising is Cost per thousand impression advertising or CPM.

- You can also cap your daily, weekly or monthly advertising spend so you never spend over your budget.

- You can also adjust your spend levels to co-inside with seasonality and specific offline campaign timings and more...

Search Engine Marketing unravelled at http://www.unravel.com.au